Ever since his "How to Dance Properly" viral video (born as a party invite for 17 friends) hit the web in 2001, Ze Frank has been making people giggle, guffaw and gasp out loud whilst procrastinating at work. In many ways, he defines the genre of online comedy and continues to innovate madly on the form. His video series True Facts (which riffs on funny life forms like the echidna and venus fly traps) routinely attracts hundreds of thousands of viewers.